The 2024 Victoria’s Secret Fashion Show: Everything You Need to Know

Angels Return: A New Era of Inclusivity on the Runway

Get ready for the highly anticipated return of the Victoria’s Secret Fashion Show! After a five-year break, the iconic event is back with a revamped vision, promising a celebration of diversity, female empowerment, and show-stopping fashion. Mark your calendars for October 15, 2024, at 7:00 PM ET, and prepare for a global spectacle, as the show will be streamed worldwide for the first time.

A Runway of Stars: Who’s In?

This year’s show is making headlines for its diverse and star-studded lineup, signaling a departure from the brand’s past. Here’s a sneak peek at the confirmed models and performers:

Models:

  • Confirmed:

    • Imaan Hammam
    • Candice Swanepoel
    • Paloma Elsesser
    • Devyn Garcia
    • Taylor Hill
    • Mayowa Nicholas
  • Rumored Returns: The internet is buzzing with speculation about the return of iconic Angels:

    • Gigi Hadid
    • Tyra Banks

Performers:

  • Get ready for an electrifying all-female musical lineup, a first for the Victoria’s Secret Fashion Show.
  • Headliner: The legendary Cher will grace the stage, adding her iconic presence to the event.
  • Global Powerhouse: Blackpink’s Lisa joins the lineup, bringing her international star power and chart-topping hits.
  • Rising Star: South African sensation Tyla rounds out the trio, showcasing her unique sound and captivating stage presence.

More Than a Fashion Show: A Cultural Reset?

The 2024 show isn’t just about lingerie; it’s about making a statement. After facing criticism for a lack of inclusivity and promoting a narrow standard of beauty, Victoria’s Secret is taking a bold step in a new direction.

Key Changes:

  • Inclusivity at the Helm: An all-female production team is leading the charge, bringing fresh perspectives and a commitment to female empowerment.
  • Diverse Beauty Standards: The model lineup is noticeably more diverse than in previous years, featuring models of different body types, ethnicities, and backgrounds. This shift suggests a move towards embracing a broader definition of beauty.
  • Empowering Collaborations: The show promises collaborations with innovative designers, pushing the boundaries of lingerie as a celebration of femininity and self-expression.

Behind the Curtain: A Glimpse into the Magic

Victoria’s Secret is giving viewers an exclusive look behind the scenes, offering a deeper understanding of the creative process and the hard work that goes into creating this iconic event. Interviews with models, designers, and the production team will provide insights into the making of the show, from initial concepts to the final runway moments.

What Led to the Comeback?

The return of the Victoria’s Secret Fashion Show marks a pivotal moment for the brand. After its cancellation in 2019, many wondered if the show would ever return. So, what prompted this comeback?

Factors Contributing to the Show’s Return:

  • Declining Sales and Brand Image: In the years following the show’s cancellation, Victoria’s Secret faced declining sales and increased competition from brands like Savage X Fenty, which championed inclusivity and body positivity.
  • Shifting Cultural Landscape: The fashion industry, and society as a whole, underwent a significant shift towards embracing diversity and inclusivity. Victoria’s Secret needed to adapt to remain relevant.
  • New Leadership and Vision: The brand underwent leadership changes and announced a new vision focused on empowering women and celebrating individuality.

Will It Be Enough?

While the changes to the Victoria’s Secret Fashion Show have generated excitement, the question remains: will it resonate with a modern audience? Only time will tell if this reinvention will successfully redefine the brand’s image and regain its place in the cultural conversation.

Points to Consider:

  • Authenticity: Can Victoria’s Secret convince consumers that its commitment to inclusivity is genuine and not just a marketing ploy?
  • Competition: Can the show compete with brands like Savage X Fenty, which have already established themselves as leaders in inclusivity and body positivity?
  • The Power of Nostalgia: Will the return of the show be enough to recapture the attention of those who were once loyal viewers?

The 2024 Victoria’s Secret Fashion Show is shaping up to be a pivotal moment in the brand’s history. It has the potential to be a powerful statement about the evolution of beauty standards and the importance of female empowerment. However, only time will tell if these changes will translate into long-term success for Victoria’s Secret.